Accouter Group of Companies
The Retrospective
It’s been a defining year for AGC and our seven award-winning interior design brands. From impactful launches and global installations to measurable strides in sustainability, we’ve continued to deliver with purpose and creativity, whether through show-stopping penthouses, circular design initiatives or the debut of our all-electric green van.
In our latest blog, explore the highlights of 2025 and discover what’s in store for 2026 as each of our brands prepare for another year of meaningful growth, thoughtful design and collective progress.
2025 was the year…
…of another significant chapter in Accouter’s journey, shaped by meaningful partnerships, thought leadership, and continued growth across the brand. This year, we launched The Bryanston Penthouse in collaboration with Almacantar: a 7,763 sq. ft. sanctuary comprising five luxurious bedroom suites. This fully furnished, turn key residence reflects the highest standards of craftsmanship and Accouter’s commitment to refined design and architectural integrity.
At The OWO, the team were proud to host their inaugural Women in Luxury Breakfast, bringing together an inspiring group of female leaders to celebrate influence, progress and purpose within the industry. Shortly after, the team hosted their first Accouter Global Wealth & Luxury Interiors Report Round Table, where leading voices from across the luxury property sector shared insight for the Accouter Global Wealth & Luxury Interiors Report 2025.
As their international presence strengthened, Accouter continued to welcome exceptional talent to both our UK and overseas teams, including our new Director Thom Atkins, further reinforcing the culture of excellence that underpins everything Accouter do.
In 2026, look out for…
…another landmark year for Accouter. The studio are proud to be deepening their presence in the Kingdom of Saudi Arabia, where a series of exceptional new collaborations are already underway. This marks a bold and exciting step as they continue to align with visionary clients and partners across the region.
In the coming months, Accouter will be unveiling two ultra-prime private residences, alongside four new show homes set to launch before the summer season. Each space reflects the precision, artistry and storytelling at the heart of the studio.
As Accouter continue to grow, so too will the team. With further expansion planned across both the UK and UAE, Accouter look forward to welcoming new talent into their world as they shape the next evolution of the studio.
2025 was the year…
…that AGC BTR delivered at scale, while continuing to shape spaces that genuinely enrich resident experience. The team proudly launched both Dolphin Square and The Wiltern, two landmark Build-to-Rent schemes where the design studio brought thoughtfulness and functionality together in equal measure. At Dolphin Square, AGC BTR’a award-winning amenity spaces set a new benchmark for community-focused living.
Installing furniture in over 500 apartments in 2025 with care and precision, AGC BTR’s work was recognised across leading industry events and publications, including continued features for The Feathers Hotel. The team were also proud to support environmental initiatives, planting over 200 trees through Tree Nation.
In 2026, look out for…
…AGC BTR entering another busy and ambitious year. The team will be installing a very significant new scheme in North London, where community, design and longevity remain at the forefront. Alongside this, AGC BTR are preparing to unveil The Eades portfolio, and will be returning to key industry events to stay part of the ever-shifting conversation around the future of Build-to-Rent.
2025 was the year…
…that A.LONDON took on its most dynamic calendar to date, with 10 show homes and 6 private client projects installed across the capital. Their work continued to attract industry recognition, with seventeen publication features celebrating our schemes, including The Walpole Townhouse, 36 & 37 Hertford Street Residences, The Skyward Penthouse, Gasholder’s, The Bryanston, Marylebone Mansions II and Nine Elms.
Among the standout moments, A.LONDON’s return to Marylebone Mansions, in collaboration with JLL and CBRE Residential, contributed to over £10 million GDV in sales value within just one week of launch, a powerful testament to the impact of thoughtful design on commercial success.
In 2026, look out for…
….a host of exciting installations, including a South West London show home, a return to Hertford Street, a luxury amenities project in Belgravia, and a private residential project at the iconic Whiteley development. It’s shaping up to be another remarkable year for A.LONDON!
2025 was the year…
…that BoxNine7 stepped confidently into its next chapter, revealing a bold new rebrand that reflects who the studio are today and where they’re headed. The studio also launched a number of projects including North Kensington Gate and Strand Chambers.
BoxNine7’s rental offering expanded by 120 percent in 2025, a clear sign of the growing demand for agile, design-led living solutions. Alongside this, the studio strengthened their procurement team and proudly published their first New Homes Market Report, offering fresh insight into the market they know best.
In 2026, look out for…
…BoxNine7 making its mark across even more new homes and developments, both in London and beyond. With a number of show homes in the pipeline and new furniture collections on the horizon, the team are looking forward to delivering even more intelligent, expressive interiors to the places people call home.
2025 was the year…
…that Bazaar London made its mark with a curated selection of furniture pieces that sparked conversation across some of the most talked-about London addresses. From The Kensington Sofa to the custom-made designs seen at The OWO and Atlantis The Royal Residences, Bazaar London’s furniture found its place within a number of standout interiors delivered by their sister studio, Accouter.
Bazaar London were particularly proud to collaborate with Walpole on their Townhouse, a project that reflects the artistry, heritage and modern sensibility that underpin everything they do.
In 2026, look out for…
…Bazaar London bringing a touch of Mayfair members’ club style through the Hertford Street Collection. A new headboard collection is also on the horizon, with beautifully selected fabrics available to pre-order or customise.
Later in the year, Bazaar London will be unveiling pieces inspired by one of London’s most iconic landmarks, delivered in partnership with AGC, offering clients the opportunity to ‘get the look’ from a heritage setting. And finally, Bazaar are thrilled to be launching their own home at The AGC Townhouse. Watch this space!
Accouter Group of Companies
2025 was the year…
…that AGC continued to lead with intention. We launched our first-ever Impact Report, offering a transparent account of our progress as a certified B Corp. Since achieving this milestone in January 2023, we’ve gone further, digging into our supply chains, pushing for full traceability, and designing with a clear purpose: to reduce waste, add value, and hold ourselves to the highest standards of accountability.
The arrival of our new all-electric green van was another great milestone, now proudly making its way through the streets of London. For our Logistics Team, this marks another step towards a more sustainable operation, reducing emissions with every delivery. As part of our Science Based Targets initiative, transitioning our fleet is one of the most impactful actions we can take, and we’re just getting started.
Another significant highlight of the year was moving into the AGC Townhouse, a dedicated space for collaboration, creativity and shared ambition.
In 2026, look out for…
…AGC preparing for B Corp recertification under the movement’s new, more rigorous standards.
Throughout the year, we will continue to open our doors at the AGC Townhouse, welcoming clients, partners and peers into a space designed to inspire progress. With new projects, conversations and collaborations ahead, we remain focused on driving impact far beyond the aesthetic, always designing with people and planet in mind.
Additionally, we will be re-launching The Interior Insider podcast - back bigger and better! Now filmed in a new location with an exceptional line-up of guests, the podcast will continue to amplify the wider conversation around design, creativity and purposeful change, we can’t wait for you to see!
